ASOS KINETIC TYPOGRAPHY
A project done for Asos during 2018 and 2017, I developed the master files for kinetic typography, most of them for social media and outdoor advertisment. The campaign was launched initially in UK, then France and other european countries.
You can check the main video campaign down here
There's loads more to it than just keeping fit, feeling the burn or wanting to quit. It's the adventure, the squad time, the freshest gym kit... Find more reasons to move and a whole world of motivation to exercise in activewear at ASOS.
